The Heart Behind Natural Urbanity
Hey, I'm Cheriece! 👋🏽
I'm a wife, mom of five, nature lover, and the curious mind behind Natural Urbanity.
What started as a personal journey toward healthier natural hair and more affordable, ingredient-conscious products became something I never imagined—a love for cosmetic formulation and a business built around creating care that's personal.
I've always loved science and nature. I just didn't know God would bring those two passions together in such a beautiful way.
And yes, there's been plenty of experimenting along the way! 😂
From Curiosity to Creation
What started with my own natural hair journey quickly became something much deeper. I wanted products that worked for my hair, aligned with my values, and didn't require spending a fortune to care for myself and my family.
So, I started learning. Researching ingredients, experimenting with formulations, and discovering how beautifully science and nature could work together.
What began as a personal solution grew into a passion for creating products that meet people where they are. Because I learned something along the way: care isn't one-size-fits-all, and it shouldn't have to be.
That belief became the foundation of Natural Urbanity.
Rooted in Purpose
Looking back, I can see how God was connecting the dots long before I understood the bigger picture.
My love for science, my appreciation for nature, and my desire to create something meaningful weren't separate interests after all. They were pieces of a purpose that would eventually become Natural Urbanity.
And while the journey has included plenty of learning, growing, and a few batches that didn't quite go according to plan (because whew, formulation will humble you! 😂), every step has helped shape what this business is becoming.
Today, Natural Urbanity is about more than hair and body care. It's about helping people feel seen, cared for, and confident in choosing products that fit their individual needs.
Because I believe that when we care for ourselves intentionally, we're honoring the beautifully unique way God created us.
Care That Feels Personal
Natural Urbanity was built on a simple belief: you deserve care that feels like it was made with you in mind.
Whether you're embracing your natural texture, finding what nourishes your skin, or creating a scent that's uniquely yours, there's room here to make your care your own.
Our customizable, plant-based hair and body care is thoughtfully formulated to support your individual needs while encouraging you to explore, discover, and enjoy what works for you.
Your care. Your way. Always.